3-day live virtual bootcamp
February 10-12, 2026, 12pm-1:30pm CST
Learn How to Make Your Book a Real National Bestseller
In this 3-day live virtual bootcamp, 2x New York Times bestselling author Rory Vaden will pull back the curtain on how the bestseller system really works. Whether it’s your first book or your thirtieth, you’ll leave with a proven, step-by-step plan to sell more books, avoid expensive mistakes, and make a real impact with your message.
In the last few years, we’ve helped launch:
3
Books That pre-sold over 100,000 copies using our system
20+
Authors Made the New York Times bestsellers List
60+
USA Today, SUCCESS Magazine, Wall St Journal and/or National Bestsellers
99% of Authors Fail and It’s Because…
...they don’t have a PROVEN book launch plan
They’ve written a great book but they…
- Follow advice from outdated playbooks
- Pay for store placements no one notices
- Chase influencers who never bite
- Hand checks to agencies that promise the moon and underdeliver
- Pin all their hopes to uncontrollable and unpredictable methods like PR and social media that don’t move the needle
Great Writing isn’t Enough. Great Marketing is what sells books.
During this 3-day live VIRTUAL bootcamp, I’ll walk you through critical frameworks every bestseller launch needs and how to get them right:
Logistics
Publish at the wrong time, or in the wrong way, and your book may never qualify for the bestseller lists. One slip here and you’re out before you begin.
incentives
Learn which incentives to offer readers and when so your bestseller hopes aren’t dashed at the starting line.
sales
Use proven strategies that actually move books. Most authors skip them and never come close to their sales goals.
reporting
Sell the copies but report them wrong, and the lists won’t count them. We will teach you how to make sure every hard-earned sale gets officially ‘counted.
Bestsellers aren’t just written; they’re planned.
And we’ve built a plan that works.
That’s why so many top-performing authors turn to Rory Vaden and Brand Builders Group.
We’ve helped dozens of authors hit the New York Times, Wall Street Journal, and USA Today bestseller lists - including multiple #1s.
We know how to sell books because we’ve done it for ourselves. Along the way, we built a proven, repeatable playbook that turns strong launches into record-breakers. It’s the same system we use for our own books and for our VIP clients. Most authors never reach their book’s full potential. We’ll show you how to make sure yours does.
RORY AND HIS TEAM HAVE helped launch bestselling books for some of the world’s biggest personal brands including:
Lewis Howes
Ed Mylett
John Maxwell
Eric Thomas
Dr. Gabrielle Lyon
Amy Porterfield
Lisa Bilyeu
Trent Shelton
Codie Sanchez
Dr. Josh Axe
In this 3-day live bootcamp, Rory will walk you through the same proven strategies his private clients pay thousands to learn:
- How to avoid the most common mistakes authors make
- What it really takes to hit the bestseller lists and why most people miss it
- The five high-leverage ways to sell more books
- Data driven insights for understanding more about how best seller lists actually work
- What you need to know to make sure each of your sales report properly (without buying all your own books, gaming" the system, or doing anything unethical)
Let's give your book the spotlight it deserves.
you just have to show up
What You’ll Learn Each Day
This bootcamp is tactical, practical, and packed with truths most authors never hear.
Each day builds on the last. By the end, you’ll have a step-by-step understanding of exactly how to turn your book into a bestseller.
Day 1
FEBRUARY 10TH, 2026
The Mistakes Most Authors Make
We’ll cover the most common myths and misconceptions that authors have about what actually sells books and what doesn’t. Get this wrong and you’ll never be a bestseller. So instead, we will share with you the truths that have taken us years to learn about what works to actually help you sell real books to real people.
Live on Zoom: 12-1:30pm CST
Day 2
FEBRUARY 11TH, 2026
How Bestseller Lists Really Work
Amazon. USA Today. New York Times. Each list plays by its own rules, and it’s rarely clear what’s expected from authors. We’ll break down what we know about what’s current, what’s outdated, and exactly what you need to know to qualify, rank, and maximize your book’s visibility.
Live on Zoom: 12-1:30pm CST
Day 3
FEBRUARY 12TH, 2026
5 Ways to Sell a Bunch of Books
You’ll learn the five high-leverage paths our clients use to drive sales and hit their goals, without wasting time or money on strategies that don’t work. These are the the techniques we “know” actually move books. (And “no” it does not include buying thousands of your own copies and storing them in a warehouse to try and cheat the system!)
Live on Zoom: 12-1:30pm CST
Real Results for NEW Authors too!
It’s not just celebrities that we work with. MOST of our clients were newer authors that had never hit bestseller lists that had massive success. Here’s a few recent examples:
Sarah Robbins
#1 on the USA Today Bestseller List
Selena Soo
#10 on the USA Today Bestseller List
Jenny Wood
#10 on the New York Times Bestseller List
Jen Kem
#10 on the USA Today Bestseller List
Mike and Kass Lazerow
#5 on the New York Times Bestseller List
Dr. Heather Sandison
#9 on the New York Times Bestseller List
Markus Kaulius
#8 on the USA Today Bestseller List
Molly Fletcher
#4 on the USA Today Bestseller List
Jen Gottlieb
#13 on the USA Today Bestseller List
Jeff Bailey
#14 on the USA Today Bestseller List
What You’ll Walk Away With
After this 3-day live virtual event you'll have...
The Clarity You’ve Been Missing
- Understand exactly what it takes to launch a real legitimate national bestselling book
- Know what sales strategies are a waste of money and which ones actually move the needle
- Have a detailed plan and steps to follow to get real humans to buy more copies of your book
The Confidence You Deserve
- Know you launched it the right way.
- Watch the numbers and momentum build.
- Finally feel like the expert you already are.
- Have a book that starts building your career by driving in warm leads and bigger opportunities.
3-day live virtual bootcamp
Learn From the Best
Rory Vaden is a 2x New York Times bestselling author, Hall of Fame speaker, and co-founder of Brand Builders Group.
His latest book, Wealthy and Well-Known, co-written with his wife AJ Vaden, CEO of Brand Builders Group, reached #6 on the New York Times bestseller list in July of 2025.
Rory’s earlier book, Take the Stairs, hit #1 on the Wall Street Journal, USA Today, and Amazon bestseller lists and reached #2 on the New York Times nonfiction list. His book also hit the national bestseller list and was accompanied by a TEDx talk, “How to Multiply Time” has been viewed more than five million times. His message is simple to understand and powerful to apply.
- #1 on the USA Today Bestseller List
- #1 on the Wall Street Journal Bestseller List
- #1 on the Amazon Bestseller List
- #2 on The New York Times Bestseller List
- #10 on The National Bestseller List
- #2 on the USA Today Bestseller List
- #6 on The New York Times Bestseller List
Let Rory guide you through the proven system that helped himself and these other authors hit real bestseller lists through generating real sales to real readers.
One Book. One Strategy. Three Days to Get It Right.
Whether you've been thinking of writing a book or you've already written it...
This is your window to learn what works from someone who’s helped dozens of authors become legitimate bestsellers.
Seats are limited, but for $9 this could change everything.
Frequently Asked Questions
Do I need to attend all three days live?
Yes. You need to attend live because the replays are available for less than 48 hours and only live attendees will get to participate in the interactive Q&A session.
What if I’m just getting started on my book?
No problem. This event is designed for both brand new authors and experienced authors. You’ll learn the exact system to sell more books and build momentum the right way, even if you’re still early in the process. It’s also designed for people who are actively in a publishing process and for those who are just thinking about writing a book some day.
Is this really only $9?
We’ve never done anything like this before but we hear SO many horror stories of authors wasting money, investing on vendors who take advantage of them, and/or buying all their own books that we feel called to share with you the truths about what it takes to become a “real” bestselling author and to share the system with any “Mission Driven Messenger” who genuinely cares about making the world a better place through their writing.
Is this just for self-published authors?
No. The strategies apply whether you are self-publishing, hybrid publishing, or traditional publishing. The reason your publishing model doesn’t matters is because the core focus of this event is on generating real book sales and understanding how bestseller lists work.
Will this help me even if I’ve already published a book?
Absolutely! If you’ve already published, this will help you understand what drives book sales, what mistakes to avoid, and how to create a more strategic plan for your next push. We’ve even helped several authors “re-launch” a book that is already out and helped them hit bestseller lists during their relaunch when they had missed during their actual launch! if you care about getting your book(s) into the hands of more readers, this event is definitely for you.
Where do I find my Zoom link to join each day?
Your Zoom link will be sent to you by email after you register. We’ll also send reminder emails before each session so you can join quickly. If you don’t see anything, check your spam or junk folder.
How long will the replays be available?
Replays will be available for less than 48 hours after each live session. We strongly recommend attending live so you don’t miss anything.
Your Message Matters. Let’s Get it into More Hands.
You didn’t come here just to dream about writing a bestselling book. You came because you know it’s time.
You’ve got something worth saying, but now it’s time to make sure people hear it. Join us for this 3-day live event and learn the exact system we’ve used to help dozens of authors hit the New York Times, and USA Today bestseller lists. Most importantly we will show you how to generate real sales to real readers that builds your brand and positively impacts the world regardless of whether or not you ever hit a bestseller list.
We’ll walk you through it step by step. But you have to take the first one.
Live Workshop Starts In
Registration Open for a Limited Time Only!
Feb 10-12, 2026
12:00–1:30 PM CST
Live on Zoom
$9 Registration
